Jeffrey Ju

Mr. Ju became our Senior Vice President of Platform and Strategy in July 2025. In this role, he leads our efforts to deepen executive-level platform engagement with top-tier customers in the PC, smartphone, automotive, and server markets. He also plays a key role in strengthening Silicon Motion’s global R&D capabilities. In addition, he serves as a member of the SMI Capital Committee and advises the company’s long-term business strategy, product portfolio expansion, and AI initiatives. Mr. Ju has over 30 years of leadership experience in the semiconductor industry, with deep expertise in IC design, marketing, and global operations. Prior to Silicon Motion, Mr. Ju was most recently Co-Founder and Chief Strategy Officer at ZEKU Technology. He previously served as a Partner at Xiaomi Private Equity and held senior executive roles at MediaTek, including Executive Vice President and Co-Chief Operating Officer. Mr. Ju holds a master’s degree in Electrical and Electronics Engineering from National Chiao Tung University.